Summer Fridays didn’t just build a beauty brand: it built a feeling. Eight years after launching with Jet Lag Mask, Marianna Hewitt and Lauren Ireland own "summer." Summer Fridays launched in 2018 with a single product: Jet Lag Mask. At the time, cofounders Marianna Hewitt and Lauren Ireland were told a moisturizing mask wasn’t disruptive enough to sustain an entire brand. Eight years and five product categories... [6064 chars]
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